Apple Inc. Current market conditions Essay Example | Topics and Well Written Essays - 1750 words

orchard apple tree Inc. Current grocery conditions - Essay ExampleThe solid is estimated to have the majority of the smart phone foodstuff with the main competitors being the Research in Motion of Canada, Samsung of North Korea and the upcoming Huawei of China. On its launch of the Smartphone, the firm was able to lot over ten million units within a month which was a record not however for the firms w atomic number 18 sales but also for the market. New version of the same product has been very successful with million units in sales made for apiece new version which is afterwards every two years. Apple has proved to the world that it is a future firm and that it is here to stay. This has to do with its history of innovation and surprising the consumers with new products just when the customers thought they had everything there is to have in the electronics industry. Generally, Apple is a successful company with a growing future. Though it faces threats such as competition fr om opposite providers in its line, it stands a better chance for success due to opportunities and market venture it has not touched. virtue of diminishing demand Mentioning of recent or upcoming purchases of cars and computers suggests a strong consumer demand for the commodities. The confidence of consumers is metrical by Consumer Confidence Index (CCI). Consumers confidence shows the optimism of the consumers on the economy. This can easily be expressed in their saving and spending activities (Barnes, 2012). Household good deals are carried out every month about the ongoing conditions and the expectations of the future regarding the United States economy. Data is available by age, region, and income for consumer attitudes and buying intentions. A healthy economy means consumers are willing to spend their money. The CCI is calculated from data gathered from 5000 households every month. Five questions are asked in the survey and each question is given a relative value. The value s are calculated and compared against a bench mark value that was calculated in 1985. The 1985 benchmark value is as is because that is when the CCI was first calculated. From the results, an index value is obtained for each of the five questions. The average index values of the questions are obtained and forms the consumer confidence index. Consumer spending is very imperative to a countries financial health. Consequently, the CCI is closely and accurately watched economic indicator. Changes of below 5% are usually said to be inconsequential. On the other hand, changes of 5% and above show very strong change in the way of life of economy (Barnes, 2012). Competitors and the market While Apple is a leader in the industry, this does not mean that the firm does not have competition. The main competition is from Research in Motion who is the manufacturers of yet another market leading Smartphone, Samsung, which is a Korean electronics manufacturer that is catching up very quickly with the American manufacturers and lastly Huawei which is a Chinese mobile communication devise manufacturers who have recently entered the market for Smartphone (Russolillo, 2012). Huawei especially offers a very different kind of competition because apart from having the advantage of the Asian cheap labour from china, it has a very keen focus on manufacturing low cost Smartphone and have entered into strategic coalitions with such giants as Google and a number of mobile phone operators in the world. The